Author: Derek Kent
-
Safer Internet Day
Safer Internet Day aims to create both a safer and a better internet, where everyone is empowered to use technology responsibly, respectfully, critically and ... -
2019 Digital Trends: Location Intelligence
Location intelligence in digital advertising strategy may not be new to 2019, but it certainly is improving. Advancements in location intelligence is turning location ... -
2019 Digital Trends: Holographic Computing
The Hololens brings your standard on-screen computing experience into your living room in the third dimension (3-D), or what Microsoft is calling Mixed Reality ... -
The Apps That Listen
Is this thing on? Yes, your mic is on, and it’s listening and learning what you like. I was wondering how all these social ... -
Digital Benchmarks: SEO – Basic Content Structure
Content is one of the top Search Engine Optimization (SEO) ranking factors. This guide focuses on the basic content structure and best practices for ... -
What is CASL Compliance?
CASL stands for the Canadian Anti-Spam Law. This law was implemented in July 2014 to protect Canadian consumers from over ambitious email marketers spamming our inboxes. Even though the ... -
What is a Digital Marketing Strategist?
What does a Digital Marketing Strategist do? To put it simply, a Digital Strategist is responsible for developing solutions that meet a client’s needs, goals, ... -
Email Capture Marketing
Email is still considered one of the most effective digital marketing tools around today. Even with all the new fancy chat-bots and social scheduling ... -
Landing Page Benefits
Most websites have multiple products or services to offer, but it’s too wide of a scope to dump people onto your homepage after running ... -
What is the GDPR?
What it is The General Data Protection Regulation (GDPR) has been designed to protect individual’s personal data within the European Union (EU) and European ...
