Content is one of the top Search Engine Optimization (SEO) ranking factors. This guide focuses on the basic content structure and best practices for ...

CASL stands for the Canadian Anti-Spam Law. This law was implemented in July 2014 to protect Canadian consumers from over ambitious email marketers spamming our inboxes. Even though the ...

For those of us with severe anxiety issues, taking steps outside of our comfort zones can be very challenging. This much I can attest ...

What does a Digital Marketing Strategist do? To put it simply, a Digital Strategist is responsible for developing solutions that meet a client’s needs, goals, ...

Every November, there is a goal-oriented writing event called NaNoWriMo, or National Novel Writing Month. The goal is to write 50,000 words in 30 ...

I loved rollerblading as much as I loved reading. Flying around the skating rink’s smooth, yellow floor. My blonde hair whipped my face as ...

Email is still considered one of the most effective digital marketing tools around today. Even with all the new fancy chat-bots and social scheduling ...

Most websites have multiple products or services to offer, but it’s too wide of a scope to dump people onto your homepage after running ...

Global warming is a phrase most of us have heard, more so recently. The weather and the environment are changing and scientists have facts ...

What it is The General Data Protection Regulation (GDPR) has been designed to protect individual’s personal data within the European Union (EU) and European ...